FPA/FPA4 LLP is a non-speculative financial vehicle that collects and manages the works of the Stefano Cecchi Trust Collection.
FPA was created and established by Stefano Cecchi to offer private equity the chance to access his collection, with the aim of expanding investment flows and creating further artistic value on a long term basis without speculative purposes in the short term.
The idea of an Exclusive Private Financial Club is at the heart of the entire structure.
A limited number of members and/or family office are accepted during the year following direct introduction by at least two people who have been members of Fondo per l’Arte for a year.
The minimum entry ticket for 2023 is set at Euro 1.000.000 for each new member, with the possibility to exit after five years from the date of subscription.
Stefano Cecchi (Turin, 1971), entrepreneur and creative manager, grew up in the USA and in Great Britain, where he graduated in 1993, the same year he began his entrepreneurial activity. He opened and developed fashion agencies in London in the 1990s (Wild, Next London). In 2000 he founded a record label (Cecchi Records – 60 current albums), bringing Buddha Bar to Italy and launching music architecture projects for top fashion houses
(Fendi, Tod’s, Zegna, Vogue, Diesel, Maserati, Swatch).
He contributed to the creation of clothing brands (Hydrogen, BKFX, Melody Maker) and the opening of
department stores (San Carlo dal 1973).
During the decade from 2000 to 2010, he worked with over 100 multinational companies, developing complete projects that include everything from press campaigns to co-marketing, co-branding, image and corporate identity work.
In April 2010, he was invited to present the “Lifetime Achievement Award” to the career of Michael Jackson
which he gave to his sister La Toya.
From 2010 to 2015, he published two books, one autobiographical (PLAY) and the other an anthology of his projects
(10 years, 1000 projects), and he went into partnership in the Middle East with Sheikh Al-Thani (NBK) and
Alifood International.
In 2015, he took on the role of Marketing Director of the Borsalino company where he designed the Marketing Plan during the acquisition by the Haeres Equita investment fund. In 2016/2017, he was appointed Brand Ambassador for the GCC Qatar region by Tankoa Yachts. At the same time he was appointed Brand Ambassador for Baglioni Hotels and Balich Worldwide Shows. Since 2017, along with his institutional roles, he has devoted his time and attention almost entirely to the Food & Beverage sector.
His next move was to plan the relaunch of the family food & beverage brand Cecchi 1936; together with the RFK (RedFish Kapital) investment fund, he has revived the historical brand, sold by his family to Nestlé in 1973.
Just two years after its rebirth, the NewCo opened its capital to a second investment fund, HIND (Holding Industriale), which acquired the majority share: the operation generated an evaluation worth ten times the initial capital.
As of 2021, he is focused on asset-backed investments and has set up the London-based private equity vehicle “Fondo per l’Arte / Stefano Cecchi Trust Collection”, which invests in post-war & contemporary art.
“
When I first met him, Stefano Cecchi astounded me with the sheer frenzy of ideas that he expressed without restraint, like fireworks.
I immediately thought he must be related to Emilio Cecchi the great Anglicist (etcetera) who discovered Dino Campana, “our finest poet” and James Joyce’s Ulysses (whom I had even tried to meet at the outset of my adventure in art).
This was not the case, Stefano Cecchi was not related to Emilio, not even distantly.
This said, a distant kinship of soul, seems to be emerging. He talks to me incessantly about the artists and painters he is discovering, rediscovering or studying. He rushes off to galleries and art fairs all over the world and I don’t know how he finds time to breathe.
Dear Stefano, welcome to that highly diversified family of neurotics, which also includes art freaks.
Art, after all, creates anxiety, unlike benzodiazepines, and is every bit as addictive as these meds, but no one wants a cure. At least that is my understanding.
As for your specific choices, I can’t comment because of the well-known problem of insider trading, but what I have heard you say resonates strongly with my own views.
In the long run (I don’t know how long) art always rewards passionate people. You just never have to stop to weigh up the precision of your intuitions.
Collecting art is like venturing out into the ocean with a small boat equipped with just a few instruments for defense and control, and with the North Star (of art) to guide us. Your previous experiences, as far as I know, were already in some way the prelude to a continuation of art.”
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“
Stefano Cecchi is a futurist. He could quite easily join the famous group of five artists of the great Italian movement of the turn of the century: Russolo, Carrà, Marinetti, Boccioni and Severini.
Quick on the uptake and intuitive, he’s just like his mother, who inaugurated multi-stores of fashion in Italy many years ahead of anyone else in the field.
It must be in their genes.
From fashion to music to art, a path bound to creativity. This is the mixture that has forged Stefano, the collector. In less than two years, he has created a collection that is a sort of history of 20th century Italian art, in open dialogue with international artists of the caliber of Rauschenberg, Christo and Hsiao Chin, to name but a few.
He wanted to share his passion with others, giving birth to the “Cecchi Trust Collection”. We collect for many reasons, and the reason that fascinates Stefano is the stories we share with the artists.
Their stories are our stories. Their life is our life. But they are always one step ahead. Stefano in his hometown, Turin, which has become an international location thanks to art, has some illustrious predecessors: the legendary Ricardo Gualino, the incomparable Giovanni and Marella Agnelli and the extraordinary collections of the Galleria d’Arte Moderna (which owns one of the most important Warhols) and the Castello di Rivoli. It is on this sea that the Cecchi collection sails.
The horizon seems close but will never be reached. “
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*The collection has sold just 12 artworks in the last two years, with the aim of increasing artistic and financial value.
The average capital gain on the sale of each artwork was 91% compared to the purchase price.
Private dinner and presentation @ Buddha Bar Monaco – Monte Carlo.
Institutional video online launch event.
Book presentation, Stefano Cecchi Trust Collection in Piazza San Carlo Torino.
InBetween – Fondo per l’Arte – Stefano Cecchi Trust Collection – Casa Baglioni Milano.
“I have known Stefano for over 20 years and we have embarked together on many successful projects, always led by his vision and passion for new challenges.
When he mentioned the possibility to invest in his Collection of contemporary art and explained the way he wanted to professionally organize it and open it to private equity, I loved the idea immediately. I am proud to be one of the first investors and am confident that we are writing a new success story.”
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He has also proved, as usual, to be a great negotiator in this complicated ecosystem of Galleries, curators, merchants and collectors, some of whom are flamboyant while others are very “publicity-shy”.
It has been a pleasure for me, considering that I am far from being an expert in modern and contemporary art, to invest in this highly successful and immensely intriguing initiative.”
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What emerged later was even more surprising: Stefano Cecchi has a vision accompanied by seriousness, completeness and ambition, reaching levels of national and international excellence. His project follows in the footsteps of the great twentieth-century collectors and is enriched with cutting-edge management criteria. For me and my partners it was a fortuitous meeting which has led to a solid partnership.”
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What I have learned and understood from my conversations with Stefano is second only to what I know I can still develop with him in the future.”
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But already after the first meeting, his enthusiasm, his curiosity and his great energy changed my mind and made me discover a world that was unknown to me and that I learned to love.
Always looking for the best works of art, Stefano has created a wonderful collection that is not only a great investment but offers a charming insight into the world of contemporary art.”
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He is a specialist in art collection and a charismatic leader with the ability to entertain relationships with influential people as well as everyday colleagues.
Stefano is also a dear friend with whom I enjoy a host of activities that have nothing to do with business and a dinner with him is always time well spent!”
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I immediately thought he must be related to Emilio Cecchi the great Anglicist (etcetera) who discovered Dino Campana, “our finest poet” and James Joyce’s Ulysses (whom I had even tried to meet at the outset of my adventure in art).
This was not the case, Stefano Cecchi was not related to Emilio, not even distantly.
This said, a distant kinship of soul, seems to be emerging. He talks to me incessantly about the artists and painters he is discovering, rediscovering or studying. He rushes off to galleries and art fairs all over the world and I don’t know how he finds time to breathe.
Dear Stefano, welcome to that highly diversified family of neurotics, which also includes art freaks.
Art, after all, creates anxiety, unlike benzodiazepines, and is every bit as addictive as these meds, but no one wants a cure. At least that is my understanding.
As for your specific choices, I can’t comment because of the well-known problem of insider trading, but what I have heard you say resonates strongly with my own views.
In the long run (I don’t know how long) art always rewards passionate people. You just never have to stop to weigh up the precision of your intuitions.
Collecting art is like venturing out into the ocean with a small boat equipped with just a few instruments for defense and control, and with the North Star (of art) to guide us. Your previous experiences, as far as I know, were already in some way the prelude to a continuation of art.”
+ EXTEND TO SEE MORE
Quick on the uptake and intuitive, he’s just like his mother, who inaugurated multi-stores of fashion in Italy many years ahead of anyone else in the field.
It must be in their genes.
From fashion to music to art, a path bound to creativity.
This is the mixture that has forged Stefano, the collector.
In less than two years, he has created a collection that is a sort of history of 20th century Italian art, in open dialogue with international artists of the caliber of Rauschenberg, Christo and Hsiao Chin, to name but a few.
He wanted to share his passion with others, giving birth to the “Cecchi Trust Collection”.
We collect for many reasons, and the reason that fascinates Stefano is the stories we share with the artists.
Their stories are our stories. Their life is our life. But they are always one step ahead.
Stefano in his hometown, Turin, which has become an international location thanks to art, has some illustrious predecessors: the legendary Riccardo Gualino, the incomparable Giovanni and Marella Agnelli and the extraordinary collections of the Galleria d’Arte Moderna (which owns one of the most important Warhols) and the Castello di Rivoli.
It is on this sea that the Cecchi collection sails.
The horizon seems close but will never be reached.”
+ EXTEND TO SEE MORE
“… a term invented by Stefano Cecchi, an ambitious young entrepreneur from Turin who, after having consolidated a fashion empire…”
“No one suits the term enfant prodige more than him.”
“Food, fashion and music are one and the same thing for Cecchi known as the ‘poster boy’ of young Italian entrepreneurs.”
“A manager in the ascendant who mixes high fashion, art, music and high tech, he has revolutionized the city’s commercial profile.”
He was listed in the Top Ten of successful thirty-year-olds.
Fondo per l’Arte and the Stefano Cecchi Trust Collection do not make use of external consultants in any way. Relations with private collections, accredited galleries and auction houses are handled directly by the management of the SCTC. No person outside the management of FPA / SCTC is in any way eligible for this role.
Any statement to the contrary shall be deemed false.
For clarification and verification please write to the following email:
Please note that this is not an application form.